Blog Posts

I have a very sweet cat appropriately named Pudge. She’s a big girl as you can see by the picture. Pudge’s favorite toy is a …

The faceless eCommerce store is dying. You can no longer just list products for sale. You need to create a brand around your business. You …

Brace yourself. It’s about to get awkward. To quote W.E.B. Dubois, “Make yourself do unpleasant things, so as to gain the upper hand of your …

A professor stood before his class of 20 senior students, about to hand out the final exam before they all parted ways. “I want to …

I know some of you may have trouble writing your About page content. Many people consider this just filler. However, it shouldn’t be. Many visitors …

Studies have shown the CTR (Click Through Rate) is increased if you use numbers in your page titles. That means you will get more clicks …

Remember, there are 2 basic approaches to writing blog posts. One is to reveal personal information, opinions, likes and dislikes, so people get to know …

There’s always going to be those few “big win” keywords that get a lot of traffic. Most people, deep down, feel that if they could …

The experts said it was impossible… No way a person could run a mile under 4 minutes. They said it so often, with authority, that …

I want to share a selling tip for stun guns I discovered 32 years ago when I sold stun guns at flea markets. People coming …

How to calculate a percentage markup from your cost is usually done wrong. Most people do it this way… If they want to mark something …

I always teach that you need to get people to know, like and trust you before they will buy from you. Dealers constantly ask me …

It doesn’t make you a bad person if you want your business to be perfect; to have all your advertising in place; to have the …

I advise members of my Advanced SEO Club to use questions in their Meta Titles for their websites. Meta Titles show up as the headline …

For over 30 years people have been asking me why they should buy personal protection products. This answer is deceptively simple. Because it’s the right …

Many people want to know how to get started doing home parties. Most think there should be some formal way of doing this. But, its …

I wanted to share a sales techniques I learned many years ago. I seldom use it, but whenever I do use it, it works! Let …

This is not to diminish the power and effectiveness of communication styles that are traditionally female-coded. It’s about what works in a confrontation between an …

Here’s a little secret that people don’t like to share with you… The best way to get people interested in your products is to hammer …

Let me take you back to July of 1961. The Green Bay Packers football team is meeting their new coach, Vince Lombardi, on the first …

Nancy and I watched the original “The Day the Earth Stood Still.” It came out in 1951. It’s a good movie and like the current …

Many people think that they need to have all the answers to be successful in any capacity; business wise or in life. While we all …

In 1964, I was 15 years old. That year a movie came out that expanded my consciousness and made me rethink what was possible. That …

Here are some things you might not have thought of when planning your gun show or flea market. Do you need a hotel room? If …

Using pepper spray didn’t start to be popular as a self defense product until the 1980’s. However, history indicates that red chili pepper was in …

There are several steps to being successful on the Internet: Have a web site that reflects your personality. Add a picture, put up copy that …