GREED! A Powerful Marketing Technique

I wanted to share a sales techniques I learned many years ago. I seldom use it, but whenever I do use it, it works! Let me give you a specific example of how I recently used it. Back in 2011, I sent out an email letting everyone know about the […] Read more »

Why You Need To Brand Your Company

Unfortunately, its not enough to be an honest person who will deliver what he says he will. People want to deal with established, big companies. It makes them feel they will receive what they ordered and won’t be taken advantage of. If you are a one-man operation just starting out, […] Read more »

Why You Should Sell Personal Protection Products

For over 30 years people have been asking me why they should buy personal protection products. This answer is deceptively simple. Because it’s the right thing to do. Your first priority is to know how to protect yourself, and your second priority is to teach that skill to every member […] Read more »

What To Look For In A Wholesale Dropshipper

One of the most frustrating problems for professionals in the retail sector has to do with the aggravations and guessing games involved with managing their back stock. Of course, keeping a reasonable amount of products available for sale is a vital part of maintaining the profitability of a retail business […] Read more »

Use Questions In Your Website's Meta Titles

I advise members of my Advanced SEO Club to use questions in their Meta Titles for their websites. Meta Titles show up as the headline in the search engines. Questions grab attention. It’s natural for people to want to know the answer to a question. Usually, the questions they use […] Read more »

Focus On What Really Makes You Money

It doesn’t make you a bad person if you want your business to be perfect; to have all your advertising in place; to have the website just the way you want it. But, it won’t necessarily make you money, either. If you’ve decided to sell on the Internet with a […] Read more »

Why We Charge A Restocking Fee

First I need to define what kind of business Safety Technology is. Safety Technology, for over 30 years, has been a wholesaler. In 2000 we started drop shipping for our distributors. This was a service we provided but our business model is still a wholesaler. Because we drop ship, some […] Read more »